I think there may never be such an IP again
Become the belief in the hearts of countless off-road people and even non-off-road people
I think there may never be such a desert city again
Considered a place of pilgrimage by countless off-roaders and even non-off-roaders
This IP is Alxa Heroes Club
This desert city is a dream park in the heart of Tengger
Every November, more than a million people drive hundreds of thousands of vehicles, like migratory birds, to the same homeland——Alxa Tengger Desert Dream Park from tens of thousands of miles away. I know that many people have many doubts about the 2019 Alxa Heroes Meeting. I have that too. But what I want to tell you is that the day to go home is getting closer, so don’t worry about anything, because the family will wait for you as scheduled. As in previous years, Alxa is waiting for you in wind and rain. As in previous years, we have prepared the latest manual of the Alxa Heroes Club for you again, please check it out. The Road of Heroes has been going on for 13 years, how it has developed and grown, what activities it has to look forward to, how we can participate, how to arrange food, lodging and transportation in the desert, everything you want to know may be found here.
1. History of the Hero Club
What we call “Alxa Heroes Club” today is called “Cross-Road E Family · Alxa Heroes Club”. Shan Shan settled down, and officially announced in 2013 that Alxa Left Banner would become the permanent venue of the cross-country e-family hero meeting, and the hero meeting has taken root in Tengger since then.
Prior to this, the first Heroes Meeting was held in Wudan Town, Ongniute Banner, and its full name was “2006 Off-Road E Race Wengniute Heroes Meeting”; Cross-country e-family Kubuqi Heroes Meeting”; the third and fourth sessions were held in the Qixing Lake Scenic Area of the Kubuqi Desert. Heroes Meeting”; the fifth session was held in Chongli County, Hebei Province (this is the only Heroes Meeting held in a river valley instead of a desert), and its full name is “2010 Off-Road E Race Chongli Heroes Meeting”. The sixth session began in 2011. Since then, the Hero Club has landed in Alxa and has become an off-road e-family Alxa Hero Club. This year is the 14th off-road e-family Alxa Heroes Meeting in 2019.
2. The time of the hero meeting
The first 2006 Heroes Meeting was held at the end of June and early July, and the second session was basically stable around November. Starting from the 4th Heroes’ Meeting in 2009, the holding time was set during the 11th Golden Week, and this time has continued to be used until now.
This year, the hero meeting will be held from October 1st to 5th, 2019.
3. Camp accommodation during the hero meeting
Since the 2nd Heroes Meeting in 2007, the organizing committee has set up a large open-air camp to encourage participants to camp and adopt the method of closing the base camp. Participating vehicles must have car stickers to enter the camp. Since 2016, Alxa Dream Car Culture Theme Park has been put into use, and now the base camp’s infrastructure is constantly being improved, and the camping conditions are getting better and better. As for the camps, the brigades are basically the main ones, and they are allocated according to the situation. In principle, local vehicles belong to the local brigades. According to last year’s announcement: Columns and clubs with more than 200 registered vehicles can apply for camps. For this year’s specific standards, please refer to the following announcement.
Of course, in terms of accommodation, if you don’t want to camp in the desert, you can also go to the town to stay in a hotel. At present, Bayanhot Town is the closest to the base camp, but the reception capacity is limited, and the hotel needs to be booked in advance, which is difficult to book and the price is high. In addition, in recent years, the quality of RV hotels and starry sky hotels in the campsite has also been continuously improved, and the experience of staying is getting better and better. Of course, the price will not be too low, and reservations are also required in advance.
4. Registration for the Hero Club
In order to facilitate the overall planning of the camp, in the eight Heroes Meetings before 2014, no matter whether it was a purely sightseeing group or a competition team that came to participate in the competition, the organizing committee in principle only accepted cross-country e-family brigades and club groups Unified registration. However, starting from the Ninth Heroes Meeting in 2014, the online registration function was enabled for the first time, and the personal registration channel was also opened. Also starting in 2014, the system will generate a QR code after successful online registration, and registration can be quickly completed on site by simply scanning the QR code. In 2016, in addition to online registration, offline registration was also officially opened, and on-site registration can be performed in the town and the base camp. However, due to the large number of participants, the site will be crowded. For your own safety and the orderly progress of the event, it is recommended to use online registration.
The specific registration method for this year is expected to be announced in the No. 1 announcement of the 2019 Heroes Club in early September. Please continue to pay attention to relevant reports.
5. Fees of Hero Club
Tickets to the Hero Club have always been free. However, for safety and security, everyone must purchase basic insurance (paid at the time of registration, this insurance fee comes with an exclusive car sticker for the Hero Club, which is the only certificate for entering and leaving the Hero Club camp.)
Analysis of insurance expenses over the years: The expenses for 2016, 2017 and 2018 are all composed of “insurance premium” (required) and “souvenir” (optional, and each person is limited to one purchase). Before 2016, the fee was in the form of “registration fee”, which included “basic insurance + souvenir”, but the specific amount of the annual fee is slightly different according to the actual situation of the year. For example, it was 200 yuan in 2014 and 2015, and 150 yuan in 2013… The relevant announcement of the annual hero meeting has detailed information on the registration fee. (Remarks: The fees mentioned here only refer to participation in the Hero Club, not registration fees for competitions).
6. Activities of the Heroes Club
When the Hero Club was launched, it was positioned as a grand event integrating cross-country carnival, T3 desert challenge, environmental protection, public welfare and caring student aid. The T3 Challenge has been a purely non-commercial competition from the beginning, for the team spirit of “no brothers, no cross-country”, and also the cross-country sports spirit of competition and challenge. In Chongli in 2010, the Hero Club started a trend of comprehensive upgrading of activities: In addition to the traditional T3 Challenge, public welfare and environmental protection activities, TA Super Challenge, FB-Station RV and Camping Conference, FB-Show Modification and Outdoor Products Exhibition , FB-Max concerts are all online.
In Alashan in 2011, the Super-100 Cycling Super Competition and the Four Kingdoms Army Chess Competition were unveiled, and a variety of communication and entertainment activities such as the FB-Forest public welfare forest and the FB-Max series of evening parties were added. In 2012, the FB-Auto Desert Auto Show was added (later the Dream Auto Show was moved to the desert), and the Wrangler Conference (later upgraded to the Wrangler Rock Climbing Competition, which became another classic event in the Heroes Meeting). In 2013, the “Heroes Meeting Desert Wedding”, a wedding for off-roaders, was added. At the same time, entertainment activities such as desert football games, desert volleyball games, and crowd trailers also increased, and camp catering was further upgraded.
In 2014, the Off-Road E Family Public Welfare Foundation was formally established, and the Hero Club was upgraded again. The first Tengger Desert Challenge kicked off, and the FB-Auto Desert Auto Show was officially upgraded to the FB-Show Desert Dream Auto Show. In 2015, the Alxa Heroes Club has been greatly optimized in terms of site construction, event arrangement, and service facilities. After ten years, a number of famous events and wonderful themed activities have made the Hero Club not only an annual event for off-road and outdoor enthusiasts, but also a symbolic celebration in the Chinese auto industry.
2016 is the new start of the new ten-year journey of the Hero Club. This year, the Hero Club has planned 6 major events. This year, the FB-Max series evening party was upgraded to the Tengger International Music Festival. The Dream International Aviation Conference and the Legend of Heroes Asia Finals landed in Tengger, and the Dream Auto Show was upgraded again. In 2017, the reincarnation of a zodiac sign in twelve years. This year Dakar came to China, Dakar China Station opened and closed here, many top international competitions appeared again, and all kinds of grand cultural and entertainment carnival activities gathered together. Alxa Heroes Association has experienced a lot this year.
In 2018, after experiencing a zodiac reincarnation, it will be a brand new start. The function of the dream park camp has been fully upgraded, with seven series of carefully planned events and six themed activities, only for all kinds of participants to find suitable ones and then have fun together.
In 2019, Alxa Heroes will have three main lines, six major sections, and an overall plan for more than 50 activities, including T3 series events, CERC China Electric Racing Championship, off-road e-family Alxa Heroes Auto Expo, and Cool Car Challenge Awards Many projects, such as the race, the off-road e-family SUV ceremony, the desert art palace, the “Taste of Inner Mongolia” cultural tourism industry conference, and the hero praise fireworks ceremony, are only to achieve the comprehensive improvement of mainstream culture, activity content, member experience, mass experience and comprehensive benefits.
7. Hero meeting important reminder
Respecting the environment and paying attention to environmental protection are the fine traditions of the e family. Over the years, during the Alxa Heroes Meeting, special personnel have been arranged to dispose of garbage regularly, but maintaining environmental sanitation requires the joint efforts of every participant. Participants are required to dispose of their own domestic garbage according to the requirements, and it is strictly forbidden to discard, incinerate or bury them randomly. To protect the Tengger Desert is to protect everyone’s off-road holy land.
The future is coming, and the future is coming together.
Finally, here is a bonus, let’s review and experience the excitement of the exciting 2018 Alxa Heroes Meeting!
The 2019 Alxa Heroes Meeting is coming for you!
are you ready?
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