“100% Taklimakan – all greatness comes from the beginning”
On March 20, the 2019 China Ring Tower (International) Rally and China Car Cross-Country Series (CCR) Xinjiang Race Press Conference” was grandly held in Xinjiang Building, Beijing.
He Jiandong, full-time vice chairman of the China Automobile and Motorcycle Sports Federation, Jalken Saiyiti, deputy director of the Sports Bureau of Xinjiang Uygur Autonomous Region, Guli Ablimu, member of the party group and deputy director of the Culture and Tourism Department of Xinjiang Uygur Autonomous Region, Baosteel Group Xinjiang Feng Yi, Deputy Secretary of the Party Committee and Chairman of the Labor Union of Bayi Iron and Steel Co., Ltd., Zhang Jian, Member of the Hetian Committee and Deputy Commissioner of the Administrative Office, Hao Yutao, Chairman of the Mango Cultural and Creative Fund, Wulamjiang Reyimu, Deputy Secretary of the Aksu Municipal Party Committee and Mayor, etc. Leaders, industry guests, participating teams and media from all over the country jointly witnessed the launching ceremony of this world-class long-distance cross-country rally event – 2019 China Ring Tower (International) Rally and China Car Cross-Country Series (CCR) Xinjiang Station.
Su Haobo, chairman of Xinjiang Huanta Automobile and Motorcycle Sports Club (Limited Liability Company) and founder of Huanta
At the press conference, Su Haobo, chairman of Xinjiang Huanta Automobile and Motorcycle Sports Club (Limited Liability Company) and founder of Huanta, delivered a welcome speech. Leaders of the China Automobile and Motorcycle Sports Federation, the Sports Bureau of the Autonomous Region, the Department of Culture and Tourism, and Baosteel Group Xinjiang Bayi Iron and Steel Co., Ltd. delivered speeches successively.
He Jiandong, full-time vice chairman of China Automobile and Motorcycle Sports Federation
Mr. He Jiandong, the full-time vice chairman of the China Automobile and Motorcycle Sports Federation, highly praised the outstanding performance of the China Ring Tower (International) Rally in the past 14 years, affirmed the outstanding contribution that the Ring Tower has made to China’s motorsports over the years, and wished the competition in 2019 It was successfully held to help Chinese motorsports.
Lu Mingyao, director of the off-road committee of China Automobile and Motorcycle Sports Federation
Lu Mingyao, director of the Off-Road Committee of the China Automobile and Motorcycle Sports Federation, announced the information of various events: “All greatness comes from the beginning.” The 2019 Tournament Rally focuses on the concept of “100% Taklimakan”. It will start on May 20 and end on June 3. It lasted 15 days. The entire race is expected to be 5,000 kilometers, with 9 stages and 4 camps, namely Aksu, Kashgar, Yutian and Hotan. Among them, the special stage is 2,500 kilometers, and the proportion of desert will exceed 50%. A high-altitude stage with a height of 3,100 meters is specially set up. This is the first time in the history of the ring tower, and it is also the most difficult one in recent years. The race starts from Aksu City, Aksu Prefecture, passes through Aksu Prefecture, Kizilsu Kirgiz Autonomous Prefecture, Kashgar Prefecture, and finally closes at Hotan City, Hotan Prefecture. The stage covers the canyon Yardang landform, the hinterland of the Taklimakan Desert, the Gobi and Kunlun Snow Mountain and other terrains with Xinjiang characteristics. The entire race will bring new challenges to the drivers.
Jalken Saiyiti, Deputy Director of Sports Bureau of Xinjiang Uygur Autonomous Region
The 2019 Tournament of the Tower has received strong support from the Xinjiang Uygur Autonomous Region Sports Bureau, the Department of Culture and Tourism, the Aksu Municipal Government, and the Hotan District Administrative Office. Jarken Saiyiti, deputy director of the Sports Bureau of Xinjiang Uygur Autonomous Region, said that the Tournament of Tajikistan Rally is the earliest and most famous self-created brand sports event in Xinjiang. Rally has gradually developed from the pursuit of extreme sports by a few people into national A-class events, international A-class events, and finally became the top cross-country rally in Asia. Its development is not only evidence of the development of cross-country sports in China, but also the growing economy of Xinjiang. The people’s living standards are in line with international standards.
Guli Ablimu, member of the party group and deputy director of the Culture and Tourism Department of Xinjiang Autonomous Region
Guli Ablim, member of the party group and deputy director of the Culture and Tourism Department of Xinjiang Autonomous Region, pointed out that: the National Tourism Administration and the State General Administration of Sports have jointly issued the “Guiding Opinions on Vigorously Developing Sports Tourism”. Xinjiang’s external publicity window and benchmark sports events have always adhered to the form of “sports + tourism” event activities, and actively implemented the “Belt and Road” national strategy with the local government, gradually forming an emerging industry that is deeply integrated with the tourism industry and the sports industry Form, with cross-country sports as the core, with on-site watching, participating experience and sightseeing as the main form, while satisfying the purpose of competition, health and entertainment, tourism and leisure, it also provides the public with related event derivative products and event tourism services, etc. a range of economic activities. It not only drives the development of Xinjiang’s local economy and tourism economy, but also promotes cultural exchanges between various places. It is the pride of Xinjiang. The autonomous region government will fully guarantee and support the smooth progress of the Tournament Rally!
Feng Yi, Deputy Secretary of the Party Committee and Chairman of the Labor Union of Baosteel Group Xinjiang Bayi Iron and Steel Co., Ltd.
Feng Yi, Deputy Secretary of the Party Committee and Chairman of the Labor Union of Baosteel Group Xinjiang Bayi Iron and Steel Co., Ltd.: “Over the past 14 years, the Tournament of Tajikistan has attracted more than one million people to Xinjiang to travel and participate in the Tournament of Tajikistan. , pay attention to Xinjiang, and become an important carrier and dazzling business card to show the great beauty of Xinjiang and promote the development of Xinjiang’s tourism economy. We are extremely proud and proud of the continuous growth of the Tournament of the Tower! This year the Xinjiang Uygur Autonomous Region clearly proposed that it will unswervingly implement tourism Xingjiang strategy, as one of the “three key points” of economic work, has created a good opportunity for the development of the Tasmania Rally. As the organizer and implementer of the Tasmania Rally, Bayi Iron and Steel will unremittingly promote the transformation and development of the enterprise, and unswervingly Move forward the implementation of the “two-wheel drive” strategy, take the Tour of Tajikistan Rally as a key development project of new urban industries, and further increase investment. In the next three years, Bayi Iron and Steel will be based in Xinjiang, look at the Eurasian continent, and focus on the route of the Tour of Tajikistan Rally Extending to the provinces in mainland China and the countries along the Silk Road Economic Belt, the Tournament of Tajikistan will be built into a top international off-road motorsports brand across Asia and Europe. The cultural ties of language and race have become the messengers of sports and cultural exchanges in the construction of the Silk Road Economic Belt and the link of international sports tourism exchanges, making due contributions to the opening up of Xinjiang to the west and the construction of the core area of the Silk Road Economic Belt. We firmly believe that with the strong support of the State Sports General Administration, Xinjiang Uygur Autonomous Region and all sectors of society, the Tournament of Tajikistan will definitely develop better and better!”
Huang Yuhai, deputy director of Hotan District Culture and Tourism Bureau
The promotion of Hotan by Huang Yuhai, deputy director of the Hetian District Culture and Tourism Bureau, aroused everyone’s nostalgia and yearning for this beautiful and rich city. Huang Yuhai said: After 14 years of continuous development, the China Ring Tower (International) Rally has become a Internationally renowned brand events are an important business card of Xinjiang’s sports tourism culture. During the event, the places passing by will attract a large number of off-road enthusiasts and tourists, which will not only improve local popularity and reputation, but also drive Xinjiang’s tourism economy, cultural economy, and specialty product economy. prosperity and development. The Hotan government will make good use of this opportunity to show the economic and cultural development and national unity of the Hotan area to people all over the country and the world with the help of the brand influence of the Tournament of Tajikistan. to the impetus. As the venue for the closing ceremony, the event will carry out four stages of competition and activities around the Niya Ruins, Daliyabuyi, and Pulu Village Grassland in Kunlun Mountains. Strategy, through the perfect combination of events and tourism, to build tourism into a pillar industry, and actively explore new paths and new development models for tourism industry integration. The press conference also displayed handicrafts, culture and other exhibits from all over Xinjiang, which attracted the attention of many media and guests.
Aksu Municipal Party Committee Deputy Secretary and Mayor Wulamjiang Reyimu
Aksu Municipal Party Committee Deputy Secretary and Mayor Wulamjiang Reyimu’s enthusiastic promotion brought the atmosphere to a climax. At the same time, he also said: The Tournament of Tajikistan will be an important event that Aksu City will assist in organizing, and Aksu City will also travel in accordance with the autonomous region The Xingjiang strategy requires firmly establishing the concept of global tourism development, based on Aksu’s rich and unique sports tourism resources, continuously promoting the integrated development of tourism, actively exploring new paths and new development models for tourism industry integration, and promoting the development of Aksu City. Aksu City will also take advantage of the brand influence of the Ring Tower Rally to further enhance its popularity and reputation, and join hands with the Ring Tower Company to make the 2019 Ring Tower Rally the most successful event.
2019 China Tower (International) Rally “6 comprehensive upgrades”:
1. The competition level is in line with international standards
In 2019, the race specifications will be upgraded to be closer to the top international race standards. The race will be recruited from all over the world. In addition to the participation of well-known domestic teams and drivers, it will also attract many top international teams and drivers.
2. The competition is unprecedentedly difficult
This year’s ring tower track focuses on the concept of “100% Taklimakan”. It is reported that the 2019 stage will be the most difficult and challenging schedule in the history of ring tower, and will become the most unforgettable experience for drivers.
3. Comprehensive improvement of event services
In 2019, the infrastructure of the event camp will be fully upgraded. In addition to the regular activities of the camp, the concept of “Daying Carnival” will be newly introduced, and a series of activities with ethnic characteristics such as concerts and food festivals will be held in Aksu and Hotan.
4. Build a new matrix for event communication
The 2019 Tournament of the Tower will be spread on the basis of Hunan Satellite TV, Xinjiang Satellite TV, Bingtuan Satellite TV, Mango.com and many other traditional media, and reached a strategic partnership agreement with Toutiao. It intends to create an all-media matrix around the tower based on today’s headlines, attract more media big V, and use richer and more diversified means of communication to let Chinese motorsports enter ordinary people and make more motorsports fans love motorsports , learn about motorsports, and contribute to the promotion of motorsports in China.
5. Event tourism goes to the public
The mysterious Xinjiang has always attracted the attention of many travel enthusiasts. This year’s tour around the tower is based on competitions and provides comprehensive professional logistics services, including quasi-experience groups, assembly games and other large-scale experience and self-driving tour projects. At present, it has reached an agreement with many clubs. Cooperation intention, the majority of tourism enthusiasts can also sign up to participate through the official website of Huanta.
6. Event derivatives are newly launched
In 2019, the ring tower derivative products are divided into several categories, such as clothing, green products, and local handicrafts, based on the competition and regional characteristics of Xinjiang. The clothing design is in line with the national trendy brand. At the same time, comfort and practical functionality are taken into consideration; green products will collect the most natural and original ecological products in Tianshan, so that fans can learn about Xinjiang and Huanta through Huanta derivatives……
The theme song “Dream Chasing Ring Tower” composed by young singer Xu Letong for the Ring Tower Rally pushed the press conference to a climax. , Every departure is a new journey, and every time you participate, you are your own hero!
Young singer Xu Letong sang the theme song of 2019 Huanta Tower “Chasing Dream Huanta” live
After the press conference, the Central Tower Secretariat will officially start the team registration work. Subsequently, the 2019 Ring Tower media registration and national volunteer recruitment activities will also start. For more information, please pay close attention to the official website “www.atr123.com” and official Weibo and WeChat of Huanta.
