On June 20, Bentley Motors unveiled its entire series of models at the 2020 Guangdong-Hong Kong-Macao Greater Bay Area International Automobile Expo, demonstrating the perfect fusion of extreme luxury and surging power.
Mr. Kim Airey, executive general manager of Bentley Motors in mainland China, Hong Kong and Macau, said: “Since 2002, Bentley Motors has been working with Chinese customers and partners. Next, we will continue to Introduce innovative products to the Chinese market to meet the high expectations of Chinese customers for ultra-luxury vehicles.”
Leading China’s ultra-luxury car market
The Bentley brand celebrated its 100th birthday in 2019. In the course of a century of development, the Bentley brand is committed to innovation, and continues to define market segments with ultra-luxury cars that contain luxury style and strong power. In December last year, Bentley Motors also broke a single-month sales record in China in the Chinese market, thus starting the brand-new development process of the brand’s second century in the Chinese market.
During the COVID-19 outbreak in early 2020, Bentley Motors joined hands with Chinese partners to formulate guidance plans and workflows in strict accordance with relevant local policies, and continue to provide convenient services to Chinese customers during this special period through flexible daily operations.
As the resumption of production and work is gradually carried out in China, authorized Bentley Motors dealers in China are actively implementing measures in compliance with social distancing regulations to ensure that daily work is carried out in a safe and orderly manner. Bentley’s total number of vehicles delivered to Chinese customers increased by more than 50% between January and May 2020 compared to the same period last year , Bentley’s market share in China increased by nearly 10%.
The all-new Continental GT V8 made its debut in China
Bentley Motors has always been committed to introducing extraordinary models to Chinese customers that meet their high expectations for ultra-luxury vehicles. The new Continental GT V8 and the new Continental GT V8 Convertible are perfect examples. These two new models are now officially open for customer reservations. The new Continental GT V8, which combines elegant style and advanced technology, will be unveiled to the Chinese public for the first time at the Guangdong-Hong Kong-Macao Greater Bay Area International Auto Show.
After the third-generation Continental GT equipped with the W12 engine redefined the ultra-luxury sports touring car, the new Continental GT V8 and the new Continental GT V8 Convertible were launched in the year of the 100th anniversary of the Bentley brand. New possibilities and round out the acclaimed new Continental GT range.
These two masterpieces are equipped with a new-generation 4.0-liter V8 gasoline engine with a unique and powerful sound. The maximum power reaches 550 horsepower, the peak torque is 770 N·m, and the top speed is 318 kilometers per hour. The all-new Continental GT V8 accelerates to 100 km/h in just 4.0 seconds, and the all-new Continental GT V8 Cabriolet sprints to 100 km/h in 4.1 seconds.
The interior design of the new masterpiece is elegant and innovative. The cockpit is handcrafted with great skill using sustainable natural finishes. Among them, the new Continental GT V8 Convertible has a custom convertible roof that can be opened or retracted in 19 seconds at a speed of no more than 50 km/h, and 7 different convertible roof colors are available.
The all-new Flying Spur: a luxurious traveling experience suitable for both driving and traveling
As the flagship car of the Bentley brand, the all-new Flying Spur was on display at this year’s auto show, and has already begun customer delivery in the Chinese market.
The new Flying Spur combines the sensitive handling of a sports car with the exquisite style of a modern ultra-luxury car. It not only achieves excellent driving experience and ride comfort for Bentley customers, but also provides customers with a wealth of configuration options. So far, Chinese customers have ordered more than 127 body and interior color schemes. In addition, for the first time, the Bentley brand introduced the “B” logo with electronically controlled lifting double flying wings for the modern Flying Spur. More than 50% of Chinese customers chose this new design.
The car’s luxurious cockpit contains 350 pieces of selected leather materials, and 141 Bentley craftsmen use up to 3 kilometers of stitches to handcraft 60 custom parts in the cockpit. In addition, the rear passengers of the new Flying Spur can use the touch-screen remote control device to adjust the interior settings and obtain front-seat driving information, and experience the luxurious cockpit atmosphere crafted with traditional craftsmanship and innovative technology.
Constantly exploring new possibilities in the field of ultra-luxury car design
Bentley Motors has always relied on exquisite craftsmanship and cutting-edge design to continuously explore new possibilities in the field of ultra-luxury car design, so as to meet the highest expectations of extraordinary people for ultra-luxury cars.
To this end, the Bentley brand has specially launched a very sporty styling package (Styling Specification) for the new Continental GT car series and the Bentayga car series. The kit uses 2×2 twill glossy carbon fiber material to create body parts, further optimizes the aerodynamic performance of the model product, and interprets the sporty style of the British ultra-luxury car to the extreme. The design and development process of the Bentley Style Kit shows the attitude of striving for perfection.
In the future, Bentley Motors will continue to introduce innovative designs to the brand’s models, and through a series of personalized customization services, endow extraordinary cars with exclusive charm.