On January 8, Chery Holding Group (hereinafter referred to as “Chery Group”) announced its annual sales “report card”: With the monthly sales of 93,000 vehicles in December, Chery Group sold a total of 745,000 vehicles in 2019, maintaining a The contrarian rise in the “cold winter” of the auto market. Among them, the annual sales of self-owned brand models increased by 6.9% year-on-year. The annual sales of the Group’s three main product brands – Chery Automobile’s new-generation Tiggo 8, Arrizo series, and Chery Holdings Jietu series all exceeded 100,000 vehicles.
After hitting a record high in annual car sales in 2018, Chery continued to maintain a growth trend against the trend in 2019, and its sales performance was higher than the industry level for 12 consecutive months. Since September 2019, the group’s monthly sales have reached 68,000, 70,300, 74,700, and 93,000 consecutively, setting new monthly sales highs repeatedly, with an average month-on-month growth rate of nearly 10%. The growth rate was as high as 25.1%. Up to now, Chery Group has accumulated 8.3 million global car users, including more than 1.6 million overseas users.
A number of Chery Group’s star models not only stand firmly in the camp of “over 10,000” monthly sales, but also become the main force driving the group’s sales growth with annual sales exceeding 100,000 vehicles. Among them, the annual sales volume of the new generation of Tiggo 8 was 116,494 units, a year-on-year increase of 130.4%, and the sales volume exceeded 10,000 units for five consecutive months; the annual sales volume of Arrizo series cars was 124,506 units, an increase of 11.8% year-on-year, and the sales volume exceeded 10,000 units for four consecutive months; The annual sales volume of the Tu series was 138,032, a year-on-year increase of 245%, and the sales volume exceeded 10,000 for five consecutive months.
Focusing on the “ecosystem” of the auto industry, Chery Group continues to activate new growth drivers, and its business sectors such as automobiles, auto parts, auto finance, RV camping, ships, and modern services have grown in an all-round way, forming a group of “many trees make forest”, Coordinated development pattern.
In 2019, Chery Group’s passenger vehicle and commercial vehicle businesses will advance side by side. The new member of the Chery family, Exeed, will launch three models of TX, LX, and VX within one year, becoming a new trend of self-owned luxury brands; Driven by pioneers such as the Ruize series, domestic sales grew steadily by 9.4% in 2019. Chery Holdings Jietu product series targeting at the “travel +” market segment has rapidly completed the sales scale of 178,000 vehicles within 16 months of its launch, consolidating its leading position in the market segment.
Simultaneously with the development of the main automobile industry, the group’s auto parts business has accelerated structural adjustment, a number of “new four modernizations” projects have been implemented, and a new echelon of listed companies has begun to take shape. The loan scale of auto finance business exceeded 40 billion yuan, benefiting 2 million customers. The caravan camping business has won the recognition of more and more investors and customers. In the shipping business, 7 ships were delivered throughout the year, and the quality was specially commended by the shipowners. Effective orders doubled, hitting a new high in the past five years. The modern service industry continues to explore value chains such as circular economy, automotive aftermarket, barter trade, etc., and the “Mica” brand has successfully tested the mobile travel market.
In line with the general trend of state-owned enterprise reform, Chery Group successfully completed the capital increase and share expansion in 2019, ushered in the strong empowerment of the new shareholder “Qingdao Wudaokou”, and placed higher expectations on its future development. It is reported that in 2020, Chery Group will strive to achieve the goal of vehicle sales exceeding 1 million and operating income reaching 150 billion yuan.