On April 2, the new Roewe i6 PLUS Honor Holographic Edition was officially launched, with an official guide price of 112,800 yuan. The new car is further upgraded on the basis of continuing the high-quality appearance, high quality, and high price-performance ratio of the German series. It is equipped with 360-degree panoramic images, 7-inch LCD interactive instrument cluster, electric folding exterior rearview mirrors, and 4-door anti-pinch electric windows. High perception configuration, ingenious quality PLUS! At the same time, in order to give back to users for their support, SAIC Roewe launched the “Glory Car Purchase Gift” simultaneously, and you can enjoy a 20,000 yuan cash discount when you buy a car. That is to say, the actual payment price for the new Roewe i6 PLUS Honor Holographic Edition is only 92,800 yuan.
In addition to cash discounts, SAIC Roewe also launched a “Glory Gift Package” that includes multiple benefits: “Glory Upgrade Ceremony” for free upgrades to LED Glory headlights worth 3,000 yuan, a minimum down payment of 10% / super long 36 installments with 0 interest rate / 60 installments The “Glory Financial Gift” of Free Loan, and the “Glory Wisdom Gift” of 10-year free basic traffic basic services for Internet vehicles. In addition, the front-line workers in Hubei Province, Wenzhou in Zhejiang Province, Ningbo in Zhejiang Province, Taizhou in Zhejiang Province, Shenzhen in Guangdong Province, Xinyang in Henan Province, Nanyang in Henan Province, Fuyang in Anhui Province and other 1 provinces and 7 cities in the fight against the epidemic can also enjoy the “warm feeling” provided for the first three months. Loan” preferential policies to help users reduce their travel burden.
As a sincere work of SAIC Roewe, the Roewe i6 PLUS Honor Holographic Edition brings users a brand-new value experience with super leapfrog configurations. The new car is equipped with a 360-degree panoramic image, which helps users easily identify the distance between the vehicle and obstacles, avoids the blind spots recognized by the human eye, and creates an “artifact for reversing” for the majority of car fans. At the same time, in response to the new needs of users triggered by the epidemic, SAIC Roewe also launched an “active purification health cabin” to provide comprehensive protection for safe and healthy travel.
In terms of fuel economy that family consumers care about, the Roewe i6 PLUS Honor Holographic Edition has also achieved the ultimate. The Roewe i6 PLUS Glory Holographic Edition is equipped with a 1.6L naturally aspirated Atkinson cycle engine matched with a CVT continuously variable transmission, which brings higher transmission efficiency and smoother power switching. The fuel consumption per 100 kilometers is only 5.9L, realizing ultra-low consumption cost. At the same time, the new car uses the Sachs shock absorber provided by Germany’s ZF and the 13-in-one ESP body stabilization system, bringing a high-end car-level smooth driving experience.
In addition to the hottest products, the launch event of the new Roewe i6 PLUS Honor Holographic Edition is also quite interesting. The event innovatively adopts the mode of online live broadcast. SAIC Roewe’s “Chief Live Internet Celebrity Officer” directly interacts with users online to explain the new car, and brings live broadcast lucky draw benefits to users, shifting the communication path from offline to online, creating A new contact point for communicating with users further explores future car service and marketing methods.
Since its launch, the Roewe i6 PLUS has set a new benchmark for A+ class sedans with a product level comparable to first-line joint venture brands, with a cumulative sales volume of nearly 200,000 units. The launch of the new Roewe i6 PLUS Honor holographic version will bring users a more secure travel experience with fully upgraded German high-quality products, promote the sales of the Roewe i6 series to a new high, and help the Roewe brand upgrade.
