[Industry] Thorns and flowers on the alliance road

With the rapid development of the domestic economy, self-driving travel has become the preferred travel method for individuals, families and small groups . RV tourism is a new carrier of self-driving travel. With the popularization of domestic RV culture and market cultivation, more and more people are aware of RVs, come into contact with RVs, and try this new way of self-driving travel. Therefore, the popularity of the caravan tourism market in recent years is also constantly expanding.

The prospect of the RV rental market depends on the development of the RV tourism market. Some insiders said that in the next five years, RV tourism will become a new billion-dollar market, and the RV rental market will also become the main force with the expansion of the RV tourism market. The promotion of the entire RV market must be achieved through the popularization of RV culture and knowledge by the general public. People in the industry gather together to keep warm and allow more ordinary people to participate. At the same time, it is also inseparable from the support of national policies.

thorns

With the implementation of the concept of global tourism and paid leave and other systems, the RV tourism market of Chaoyang Industry continues to move forward, but there are still many problems to be solved urgently.

Mr. Zhao Shudai, the founder of Jiachi RV, proposed : First, to develop RV tourism, the construction of camps should be accelerated, because professional players can travel RVs without relying on camps, but most people, including those who rent RVs for a short time What people need more is a standardized campsite. The campsite must have safety guarantees and complete supporting service facilities, so that the public can experience the convenience of RVs in a short period of time. Therefore, the first problem that needs to be solved is that the construction of the campsite must be standardized. , to speed up.

Second, the caravan culture should be further promoted. The caravan culture is a culture of leisure and camping, which is in contrast to the current pace of life. People hope that traveling in a caravan on holidays is a pursuit of a slow life. Culture also needs major media, including RV practitioners, to do more publicity and promotion, and to carry out more colorful knowledge competitions.

Third, the standardization of RV rental needs to continue to be mature and standardized. A standardized product can make the public have a predictable view of RV rental. It is a standardized thing.

flowers

Judging from the current RV rental market in China, we need a comprehensive platform that combines tourism, leasing, camping, strategy, community, and mutual evaluation.

It is worth affirming that the China RV Leasing Alliance has formulated and gradually implemented a strategic plan in line with the Chinese RV tourism market, including customizing rental models that meet market demand, service specifications for rental RVs, and rental prices for rental RVs. , National network integration of rental RVs, integration of national camping sites, and the development of online trading and real-time monitoring platforms, etc. Support some large-scale and standardized enterprises, and make adjustments for the irregular behavior of individual RV rental enterprises.

Ding Hongbo, secretary-general of the China RV Leasing Alliance, said: The China RV Leasing Alliance is a non-profit cooperative civil society organization initiated and established voluntarily through friendly negotiations . It promotes win and leads the healthy development of China’s RV leasing industry, so as to achieve the goals of industry complementarity, project interaction, resource sharing, capital linkage, and win-win cooperation.

It is true that the establishment and operation of various alliances have not only doubled the output value, but also brought together industrial forces to promote the pace of my country’s RV camping market. Alliances that are not non-governmental organizations also have higher ideological freedom and openness, and are closer to market demand. However, due to the lack of national prefix resources and relatively limited discourse power, the development of the RV rental industry still needs to be completed jointly by all parties in the industry. All over the country, make every effort to build a platform for win-win cooperation.