Chery Holdings Jietu SUV was born in January 2018. In the past years of turbulent trade wars, many indexes in the auto market hit the ceiling. The decline in spending power is a major problem that every leader of an established OEM has to face. What’s more, there are many new forces that are waving their flags and clamoring to break through and establish their own country. Jietu Motors, which sold 40,007 impressive performances, is particularly dazzling. Chery, a towering old tree, planted new buds in the Beijing Garden Expo Park, the first of all gardens, in the severe winter of March 9, 2019—a medium-to-large SUV with a larger appearance, more luxurious configuration, higher quality, and more outstanding appearance ——JETOUR X90.
This iteratively upgraded SUV features a large six-seat layout, not to mention that consumers do not have to bother with the biennial on-line inspection, as far as the second row is equipped with business seats with armrests like MPVs, it is enough in height. It is the first of its kind in the homogeneous SUV market. It has good wrapping and support, can be adjusted in eight directions, and has position memory. The backrest is also designed with a large number of air holes to create a comfortable driving experience. The most worth mentioning is the elbow support, which can provide a comfortable experience during long-distance rides. Extraordinary; in terms of material selection, this car is also quite particular. The enveloping layout and large-area soft bag design bring a soft touch like skin, with a large number of exquisite stitching embellishments, which not only shows the industrial design of JETOUR The aggressiveness of the car also gives this car the confidence to leapfrog challenges and the ambition to lead the 100,000+ market!
Jietu X90 is a large car with a vehicle size of 4840*1925*1745mm, and its wheelbase reaches 2850mm, surpassing the famous Highlander; after putting down the seats, it has a trunk space of 1980L, and its practicality has also been greatly improved. The appearance of this car is jointly created by Jietu R&D Center and Turin Modeling Center. It continues the family-style “Huicheng Leader” design concept. The super-bright angel-eye LED headlights and Big Dipper-style light guide strips are exquisite and fashionable in shape, perfectly integrated with the dot-matrix daytime running lights and the tomahawk-style decorative bright strips, which are deep and full of passion. The side of the body adopts lightning-style dynamic double waistline design, which carves out the three-dimensional light and shadow of the body. The full side shape is matched with 20-inch hurricane-shaped wheels, and the posture is majestic and powerful. The “clam”-style rear door, the Hui-style LED rear taillights and the bilateral electroplated tail throat design are more fashionable and refined.
The most eye-catching feature of Jietu X90’s powertrain is the combination of Chery’s 1.6TGDI direct injection main engine + Getrag 7DCT dual-clutch gearbox. This 1.6T main engine is purely domestically researched and developed. It is ingeniously built with the advanced modular and integrated design concept, which can output 145kw of power and 275 N·Nm of peak torque. Because of the need to weigh fuel consumption, the ECU was not written too aggressively in this car, but the peak torque of this high-performance engine obviously cannot be limited to the prefix 2, and the internal strength of 320 N·m is not a problem. However, as a travel + product for family travel, Jietu still leaves a lot of room. The power combination of the 1.5T host installed on the Jietu X70 + the second-generation 8AT of Shengrui has also been optimized. Dai Lihong, director of the Jietu Research Institute, told the author that the 1.5T host assembled on the X90 has rewritten the power characteristics. Curve, the optimized 1.5T main engine improves the driving quality, and you will have more confidence when merging and overtaking.
Among the SINOMACH manufacturers, Chery has always played a ruthless role in the allocation of materials. The charm of the new bud—the mid-to-large SUV Jietu X90 is of course more than the cage body made of the hardest thermoformed boron steel. Advanced Bosch ninth-generation body stability control, anti-fatigue lane departure warning system, automatic warning function for blind spot monitoring, intelligent front and rear radar for early warning, 360° panoramic parking, EPB electronic handbrake, AUTOHOLD automatic parking, induction tailgate, induction wiper , automatic headlights, wireless charging, uphill assistance, starting assistance and other functions bring the family a more convenient and worry-free way of travel. Readers may think that other manufacturers are also like this, but how many big six-seater + low price + high configuration + 2850mm wheelbase large car + established manufacturers have all the five elements together? The configuration of the new powers is high, and they are all crying and shouting to grab the market with Q5. Let’s get in touch with each other. The price of this national machine X90 is reasonable, and you can make the best use of it!
One of the highlights of the Tu X90 is the optional 10-inch streaming media rearview mirror, which integrates multiple functions such as infotainment, safety protection, traffic driving, remote control, and intelligent voice. I really don’t like the rearview mirror on my car, especially after the film is applied. In the suburbs without street lights, it will be late, and I am afraid that it is not the car coming from afar, but not the car coming from afar. I like two-wheeled and three-wheeled jumpers with lights on or even without lights; there is another one that is quite shocking-voiceprint ignition. It has become commonplace to wake up the car by voice after ignition, and say “turn on the air conditioner” or “where to navigate” to the car machine, but it is a bit magical to be able to rely on voice ignition on the Jietu car. It’s a bit ridiculous to start driving like this, but it must be quite comfortable for buddies and friends to show off after sitting in the car. Jietu’s attitude is – I will develop everything you want and unexpected, whether it is used or not is up to the consumer, and whether to do it or not is up to the manufacturer.
Jietu X90 still mainly promotes the super-long warranty of 10 years and 200,000 kilometers for the whole vehicle, which shows the absolute confidence of the manufacturer. The ecological model of tourism + is that as long as you drive JETOUR to the “Moments” (tourist destinations and camps that JETOUR cooperates with), you can enjoy VIP treatment such as ticket discounts, free parking, etc. This is really a marketing strategy! If you bought another SINOMACH, you just bought it, and you can use it. Jietu car is to build a huge user circle, including but not limited to a large group with exclusive customer service, technical engineers and other personnel, and to directly infiltrate Going offline, allowing users to obtain a Plus experience during the product life cycle.
The aggressive Jietu marketing team held a big banquet at the end of the year, and the guests were not as simple as routine media teachers. Jietu invites X70 users to have a drink and a feast, “What do you think is insufficient, we will improve!”…
How difficult is it to sell 150,000 units in 2019 with such a low profile, such sincerity, and such devotion? !
