Luxurious style, showing the pursuit of ultimate driving. Since its launch in 1970, Land Rover Range Rover, in the name of creating a luxurious large all-terrain SUV, has achieved the Land Rover brand’s extraordinary off-road capabilities and performed a respectful driving experience. From a single model to the current series of characteristic family products, the Land Rover Range Rover family has emerged as the times require and continues to grow. It dominates the luxury all-terrain SUV market segment with a leading position, and has won the love and admiration of royal family members and celebrities from all over the world. The Land Rover Range Rover family has become an extraordinary and legendary business card in the Land Rover brand.
The birth of Range Rover creates a brand new legend
Since the first generation of Land Rover Range Rover came out, it immediately attracted the attention of the market and gained praise and followers from many drivers. It is the first vehicle to achieve full-time four-wheel drive and has a split tailgate, clamshell-shaped engine compartment cover and continuous waistline. Its three-door body and modern and elegant design language are called “” An example of excellence in industrial design”.
Inheriting the success of the first-generation Range Rover, the second-generation Range Rover debuted in 1994, embarking on a luxurious journey that combines on-road performance and off-road versatility. Its iconic side profile and the introduction of rectangular headlights to replace round headlights set the tone for the exterior design of the Range Rover family; suspended roof, practical split tailgate and streamlined waistline, etc. All of them highlight the design features of ATRS Land Rover’s all-terrain technology. The third-generation Range Rover is the first vehicle to adopt a monocoque body. The excellent fusion of wood materials and genuine leather continuously releases a sense of exquisite luxury, and the exclusive driving experience has been pushed to a new level.
Surpassing oneself has always been Land Rover’s unchanging belief and commitment. In 2012, the fourth-generation Range Rover was born as the first vehicle with a lightweight all-aluminum body, and dazzled the market with its iconic long wheelbase and floating roof. The latest 20-year-old Land Rover Range Rover inherits the relentless pursuit of extreme respect and control. It is powerful and upgraded with a “core”, equipped with an Invitrogen engine, empowering driving pleasure with surging power, and showing off-road kingly demeanor.
Family innovation creates a new realm of series
With the help of the Land Rover brand’s extraordinary all-terrain driving ability, Range Rover maintains a positive pace of innovation, continuously expands its product lineup, and strengthens the perfect coordination between series products. In 2005, the Land Rover Range Rover Sport was officially launched. The product creates a unique sporty temperament with strong athletic ability. From dynamic road performance, outstanding all-terrain performance, to confident and tough exterior design, every detail bursts with dynamic driving passion. In addition to the dynamic appearance, the 2020 Range Rover Sport is equipped with a new 3.0T Yingjieli dual-supercharged engine, which introduces dual-supercharged technology. While achieving high fuel economy, the all-terrain SUV The road performance has been pushed to another peak.
In order to further create a brand-new refined luxury all-terrain SUV market segment, Land Rover aimed at the opportunity and took the lead in unveiling the luxury urban SUV – Range Rover Evoque at the 2010 Paris Motor Show. Range Rover Evoque not only retains the classic design elements of the Land Rover brand, but also introduces new elements, using the avant-garde rising waistline to form a more dynamic outline, extending the length of the body, full sideways lines, and showing a youthful and dynamic image with a fashionable posture.
In 2017, the fourth member of the Range Rover family, the Range Rover Velar, entered the public eye. Adhering to the design concept of excellence, Range Rover Velar perfectly integrates luxury driving and artistic design. Harmonious body proportions, smooth waistline, tense rear lines and gradually narrowing design make the Range Rover Velar full of balance and artistic beauty.
Technology empowerment leads the new benchmark of all-terrain SUV performance
During the journey of wheel measurement, ATRS all-terrain technology injects powerful characteristic genes into Land Rover all-terrain vehicles from the three aspects of design, technology and technology, and continuously improves the all-terrain capabilities of Land Rover models. For nearly half a century, as the core technology of the Land Rover brand, ATRS Land Rover all-terrain technology has also been a powerful empowerment for the Range Rover family. No matter from the constantly optimized body structure to the exquisite and luxurious interior, or even the perfect cooperation of the ATPC all-terrain process control system, ATRS Land Rover all-terrain technology always ensures that the driver can face the unknown world with a calm and confident attitude.
In addition, adhering to the professional and innovative spirit as always, the 20-year-old Range Rover family is equipped with Invitrogen engines for the first time, leading the Land Rover brand’s all-terrain SUV road performance to a new level. The new electronic supercharger can provide immediate supercharging at low speeds, which not only greatly increases the output power, but also provides better running smoothness and response speed. The maximum output power can reach 400 horsepower. The 48-volt mild hybrid system mounted on the new engine can also recover kinetic energy when the vehicle is decelerating, convert it into electrical energy and store it in the battery, and release energy when the vehicle starts and other driving states, so that the engine can automatically It can output powerful torque. The frustration at the moment of engine start and stop is further weakened, and it is more handy when facing urban congested roads. While bringing surging power to the vehicle, the Invitrogen engine family can also achieve efficient fuel economy. Relying on the power performance and high-efficiency performance that are superior to the same level, the Yingjieli engine family endows the Range Rover family with strong power output, making it calm and composed no matter whether it is starting or galloping, and once again upgrading the noble luxury that the Range Rover family is proud of Driving experience.
Show great strength with extraordinary connotation. Time has witnessed the classics and inheritance of the Land Rover Range Rover family, and it has perfected the use of Land Rover’s “Boundless Heart” brand spirit and luxurious craftsmanship. Integrating respected driving enjoyment and dynamic performance, the Land Rover Range Rover family has never stopped surpassing and innovating, fully demonstrating the excellent quality of ATRS Land Rover all-terrain technology and the powerful performance of the new 3.0T Ingenie dual-supercharged engine. In the future, the Range Rover family will continue to develop a more brilliant future with its British blood, rich history and luxurious and noble style, and help more consumers create a new pinnacle of life and experience the ultimate beauty.
