At 4 am on June 19, Paris time, Peugeot unveiled to the world the exterior and interior styling of the new generation 2008. Based on the latest CMP platform of PSA Group, the new-generation 2008 adopts the latest generation of Peugeot family-style design language. -Cockpit immersive cockpit shows unprecedented technological charm. As the leader in the European SUV market, Peugeot’s new-generation 2008 for the global market will provide gasoline, diesel and pure electric three power versions at the same time, and the three power systems have inherited Peugeot’s consistent excellent driving experience, which fully demonstrates Peugeot’s brand vision of “UNBORING THE FUTURE” will undoubtedly inject exciting vigor and vitality into the global auto market.
The new generation of 2008 perfectly integrates sculptural aesthetics and bionics elements. This latest Peugeot family-style design language has been perfectly presented on the new Peugeot 208 unveiled at this year’s Geneva Motor Show. Its shape is full of sculptural sense, its style is tough and unique, and it has great visual tension. Even in a static state, it has the dynamic momentum of leaping up like a lion. Its avant-garde 18-inch two-color aluminum alloy wheels seldom appear on SUVs of the same level, perfectly echoing the high waistline design, making the body posture full of flowing power. The brand-new lion-claw-shaped headlights and lion-claw taillights are in harmony with each other. Its inspiration comes from the imprints left by lion claws on rocks. It emits dazzling light no matter day or night, as if proclaiming: “The lion king haunts, Please pay attention!” The black diamond style through the tail and the double tail row design form a layered and awe-inspiring tail shape, which is highly recognizable. In terms of car colors, the new-generation 2008 will provide three unique body colors: Elixir Red, VertigoBlue, and Fusion Orange. The GT and GT Line versions have a more sporty and visually impactful unique shape.
The 3Di-Cockpit immersive cockpit shows people the infinite charm brought by technology. This cockpit has a racing-style multifunctional steering wheel and a 10-inch central control display, which will awaken people’s overall desire for an excellent driving experience. Peugeot’s first 3D instrument panel can display information in real-time three-dimensional projection, creating an immersive driving experience with a sci-fi feel. It can adjust the distance between the information display and the eye according to the importance, which brings unprecedented legibility, efficiency and safety. In addition to the visual improvement, the tactile experience brought by the 3D i-Cockpit immersive cockpit is also extraordinary, whether it is the soft material on the dashboard, or the Alcantara® material or Nappa® leather that decorates it, or even the Carbon fiber textured panels all make people feel the fashionable atmosphere and extraordinary quality of the new generation 2008.
CMP is a modular platform with iconic significance and forward-looking advantages of PSA Group. It can be compatible with pure electric, gasoline and diesel power units at the same time. This is especially important for the development of pure electric products. It means that the motor, battery and electric The layout of the control system has been optimally optimized, rather than adjusted based on fuel vehicles. In the future, all Peugeot models, including the new generation 2008, will provide a variety of power options including new energy, which can simultaneously meet the diverse needs of consumers in various countries around the world. Therefore, in the new generation of 2008, we see that the pure electric version has the same trunk space and rear row performance as the fuel version. And after careful adjustment, the 2008 pure electric version will have more abundant power and torque output, providing consumers with a more excellent driving experience.
The new generation of 2008 has started a new journey of Peugeot’s new energy strategy. It will be put into production in Europe and China at the same time, and will be available at the end of 2019. Its fuel version models also meet Euro VI emission standards.