(June 11, 2019, Shanghai) Today, the 2019 Asia Consumer Electronics Show (CES Asia 2019), the annual technology event, kicked off in Shanghai. Jie ST made a stunning appearance at the Baidu booth of the N4 Automotive Technology Hall, equipped with the intelligent mobility infotainment system SYNC+ jointly developed by Ford and Baidu based on the artificial intelligence Internet of Vehicles technology, equipped with a 12.8-inch high-resolution vertical touch screen and a full-vehicle sports car that are popular among young consumers. Cool equipment such as running seats, with more technological configuration and interior design style, bring a brand-new car experience to Chinese consumers.
Intelligent technology brings convenient and safe driving experience
Based on the development trend of artificial intelligence and the Internet of Everything, young consumers’ car needs are also becoming more connected and intelligent. Through in-depth cooperation with Baidu, a leading technology company, Ford has combined Ford’s rich experience and quality assurance in vehicle R&D and manufacturing for a century, as well as Baidu’s advanced artificial intelligence technology and rich services in the ecosystem, bringing this brand-new car that understands drivers better. The Zhixing infotainment system SYNC+ aims to allow Chinese consumers to enjoy a full range of smart interconnection experience.
Smart connected car, mobile phone, and home: The new cutting-edge ST equipped with the SYNC+ system can realize the account interoperability between the car terminal and the mobile terminal through binding with the “FordPay” APP, realize the remote control of the vehicle on the mobile terminal and obtain exclusive access to Ford owners. services, and experience the rich services brought by the Baidu ecosystem in the car; at the same time, SYNC+ can also connect with smart home devices such as sweeping robots and air conditioners in the Baidu ecosystem, allowing you to remotely control your home in the car Smart home, enjoy the car-mobile-person seamless interconnection experience in multiple life scenarios.
Intelligent navigation system: Facing the increasingly complex urban travel environment, SYNC+ brings easy-to-use and safe Baidu intelligent navigation, which not only supports destination fuzzy search, 3D route guidance, real-time traffic condition query, personalized voice broadcast, but also realizes weak network or Accurate positioning and navigation without network, as well as accurate time estimation, multi-destination navigation, group travel, recommendation of surrounding points of interest and other functions, will bring you a more personalized and accurate travel experience.
Intelligent speech recognition: Through Baidu’s artificial intelligence technology, SYNC+ has powerful offline speech recognition and natural semantic understanding capabilities, combined with the context of more than a hundred real-life scenes, it can conduct real-life speech interactions with car owners. It can understand your needs and control various usage scenarios in the car, including air conditioning adjustment, navigation and entertainment content playback, etc., bringing smoother communication and simpler interactive experience.
Rich entertainment and service ecology: In response to the diverse needs of young consumers for entertainment content, SYNC+ integrates a large number of entertainment content covering platforms such as iQiyi, QQ Music, and Himalaya; and continuously learns your preferences, Combined with on-demand big data analysis, personalized recommendations for preferred content are made. In addition, SYNC+ can also provide one-stop travel services, including voice booking of hotels, food delivery, movie tickets, air tickets, train tickets, parking spaces, etc., allowing car owners to enjoy a convenient and worry-free smart life.
Not only is the cutting-edge ST with its interior debut today, SYNC+ will also be installed on most of the domestically produced Ford brand new models from 2019, including the new Focus Active, the new Ford Taurus, the new Ford Escape and the interiors of the Chongqing Auto Show. The newly unveiled ST-Line and other models will bring more Chinese consumers an easy and convenient driving experience.
Technological upgrades are not limited to the level of in-vehicle interconnection, and Xinruijie also performs well in assisted driving. ST and ST-Line models are equipped with Ford’s advanced Co-Pilot360™ intelligent driving assistance system. The system is rich in functions, including ACC full-speed intelligent adaptive cruise control, AEB intelligent induction braking protection system (with pedestrian recognition function), TSR intelligent traffic sign recognition, ESA emergency avoidance steering assistance, LKS lane keeping assistance system and other cutting-edge intelligent technologies, It frees car owners from troubles in complex road environments and provides a safer and more comfortable driving experience.
Cool design creates a technological and dynamic driving atmosphere
The brand-new interior design of Xinruijie ST creates a cockpit atmosphere with both technology and dynamics for the driver and passengers. The center console has been carefully designed, and the eye-catching 12.8-inch high-resolution vertical touch screen has a unique texture, injecting a full sense of technology into the cockpit; the shifter adopts a novel knob-style design, and you only need to rotate or press the E-Shifter The electronic shifter can easily switch between various driving modes, making the simple shifting operation more technological. In addition, as a high-performance SUV, the interior of the new sharp world ST is also full of a series of designs that highlight its identity as a performance car: perforated leather steering wheel with red ST logo, welcome pedal marked with “Ford Performance” performance car logo , the sports coupe-style seats of the whole car and the ST logo on the surface, all of which release a strong sporty atmosphere.
In addition to the technology and sportiness of driving, the ST also brings a series of surprises to the urban elite who pay attention to the quality of life. Black ceiling design, high-grade velvet carpet and world-class B&O audio system and other configurations further demonstrate its high-end texture. As a medium-to-large seven-seat SUV, the new sharp world ST has the same powerful loading capacity and space flexibility. The 3-row, 7-seater layout is specially designed for the Chinese market, with comfortable and flexible space and practical functions: each seat has an independent control button, which can be easily and conveniently adjusted to the most comfortable sitting position; the second and third row seats They can all be folded down independently, and the trunk volume can exceed 2,000 liters at most. The flexible and large loading space can meet the needs of carrying people and objects under different conditions.
What Xinruijie ST brings to you is not only the visual and sensory surprises, but also the ultimate performance experience in dynamic driving. The strongest 2.7-liter V6 EcoBoost®️ twin-turbocharged engine in its class can output a maximum net power of 237 kilowatts and a peak torque of 500 N•m. It only takes 7.2 seconds to accelerate from 100 kilometers to 100 kilometers. With a high-speed automatic transmission and a chassis professionally tuned by the Ford performance car team, the New Edge ST provides consumers with the ultimate “Ford-style driving experience”.
As a dynamic large seven-seater SUV specially built for elites who love sports attributes, the new Ford Edge ST will surely rely on smarter interconnection technology, dynamic and technological interior design, and more powerful sports Performance continues to lead the consumption trend of medium and large SUVs, bringing consumers a more intelligent, connected and dynamic driving experience.
The national sales and service organization is jointly established by Ford Motor Company, the world’s leading automobile company, and Changan Automobile, a century-old enterprise in China. It is responsible for the marketing, sales and after-sales service of all Ford brand passenger car products in China. It officially started operations on July 1, 2018. The establishment of the national sales and service organization will help unify the image of the Ford brand in China, better listen to consumers’ feedback, and quickly respond to market changes, so as to better provide consumers with unified, convenient and fast services. The new-generation Focus, the new Escort, and the all-new Ford Territory, as the first batch of new products launched by the national sales and service agencies, have been launched in the second half of 2018.
