On September 5, 2019, the 22nd Chengdu International Automobile Exhibition was grandly opened. The Chinese luxury SUV WEY brand, with the theme of “Going forward with wisdom, be responsible for WEY”, brought several of its heavyweight products to the stage. China’s luxury SUV strength – the VV7 family completed its world premiere: Among them, the 2020 VV7 was officially launched, offering three models with a price range of 169,800 yuan to 188,800 yuan; the VV7 GT was launched simultaneously, offering two models with prices The range is from 191,800 yuan to 205,800 yuan.
2020 VV7 and VV7 GT officially launched
In addition, the 2020 VV6, the “leapfrog leading smart and safe SUV”, was also unveiled simultaneously, and a “smart home living room” was set up on site, bringing visitors a new experience of smart travel through zero-distance interaction.
Liu Yan, Vice President of Great Wall Motors and General Manager of WEY Brand Marketing
“The birth of the VV7 family embodies the WEY brand’s unchanging commitment to users. With the latest smart technology and new energy technology, it provides users with diversified and personalized car purchase options, creates an excellent car experience, and makes luxury far away from mainstream consumption in China. It is no longer far away.” Liu Yan, vice president of Great Wall Motors and general manager of WEY brand marketing, said, “WEY brand will ‘never forget the original intention, keep in mind the mission’, no matter how many challenges there are, we will continue to work hard to ‘walk up’; and The sense of mission to let China’s intelligent manufacturing go to the world will drive us to ‘go out’ unswervingly.”
The VV7 family makes its debut with the strength of a luxury SUV leading the way
Since the establishment of the brand, WEY has taken the mission of “making luxury within reach”, and VV7 is the pioneer of the brand’s delivery of “Chinese contemporary luxury”. At this year’s auto show, the flagship model of the WEY brand ushered in the world premiere of the “new family”, and the mystery was unveiled on the star-studded stage. Its members, the 2020 VV7 and VV7 GT, became the dazzling stars of the exhibition with their outstanding product strength and design charm, while the 2020 VV7 PHEV and VV7 GT PHEV showcased the new energy style of Chinese luxury SUVs with their efficient plug-in hybrid power system .
Zhang Honghan, Director of WEY Brand Communication Department announced the price of 2020 VV7 and VV7 GT
“VV7, as the flagship model of the WEY brand, the pioneer of Chinese luxury SUV, is a well-deserved responsibility for its strength. The owner of VV7 is determined to move forward and be the elite of the future era. VV7 GT is more courageous, independent judgment and Created for new trendsetters with insights.” Zhang Honghan, Director of WEY Brand Communication Department, said, “WEY brand is committed to reaching a mutually recognized partnership with car owners, and together with this group of responsible users, we aim to move forward and create the future.”
The 2020 VV7 is upgraded to highlight the image of China’s luxury SUV
The 2020 VV7 leads the industry with a new design and 40 configuration upgrades, and once again strengthens the positioning of “China’s luxury SUV strength”. The new car incorporates the dynamic design of WEY RS7, and uses the interweaving of “leopard bionics” elements and geometric array grille to show the beauty of the fusion of strength and elegance. The embracing and smooth central control curve in the cabin renders a very luxurious and stable driving environment, and the newly upgraded 12.3-inch multimedia display improves the intelligent interactive experience with a clearer and wider screen. AI intelligent facial recognition has brought the world’s leading intelligent technology to Chinese users, and VIP-level exclusive security services are just around the corner. Seven ultra-quiet technologies enable the new car to achieve a quiet level comparable to traditional luxury, and sitting in the cabin is like being in a quiet place.
The 2020 VV7 is upgraded to highlight the image of China’s luxury SUV
Galloping the world, moving forward, the motivation must not be neglected in the slightest. The 2020 VV7 is equipped with a 2.0T+7DCT golden power combination, and provides three driving modes of comfort, energy saving and sports to meet the changing driving environment of users. In addition, the PHEV model of the car is reloaded with a new attitude based on the newly upgraded Pi4 platform, bringing diversified power demands to Chinese consumers and creating a new model of China’s new energy luxury SUV.
The 2020 VV7 PHEV sets a new model for China’s new energy luxury SUV
VV7 GT is born for style, showing its personality and trendy style
As a new member of the VV7 family, VV7 GT not only expands the product matrix, but also injects more vitality into high-end luxury with the appearance of “Chinese luxury coupe SUV”. “VV7 GT combines elegance and power, luxury and technology, and has excellent driving performance.” Liu Weifeng, product director of WEY brand, said, “We named it GT (Grand Touring), precisely to make such a Cars with super performance and great personality are brought to customers, so that they can fully enjoy the thrill of driving.”
Liu Weifeng, Product Director of WEY Brand
With many unique highlights, VV7 GT fully caters to the personalized consumer market. The bold and breakthrough coupe fastback shape highlights GT elements; the new exhaust sound, ejection start and super power mode under the PHEV powertrain make the “GT” well-deserved; the whole car’s rhythmic ambient lights and exclusive The luxurious air seats in the rear row allow users to enjoy the passionate driving while also savoring the quality life brought by ingenious craftsmanship.
VV7 GT is born with style and fully displays its personality and trendy style
Traveling ahead of the world, VV7 GT is equipped with the world’s leading laser headlights, which improves the driving safety of the vehicle. As the only mass-produced intelligent pixel headlight in the world, it has also become the exclusive configuration of VV7 GT PHEV. Through intelligent lighting and image projection, it can realize three-dimensional interaction with other vehicles and pedestrians, and build a new smart and safe travel ecology in which the three parties live in harmony.
VV7 GT PHEV adds more “green” to luxury sports driving
Driven from the heart and full of fun, VV7 GT always shows its unique sports style. The VV7 family fully upgrades the chassis and matches it with aluminum alloy lower swing arms. Through the application of lightweight materials and structural optimization, the weight of the vehicle is reduced by 3.3%, which exceeds 65kg. At the same time, the stiffness of the coil spring and the details of the stabilizer bar are adjusted. , and a series of re-refined calibrations such as suspension bushing performance, significantly improving comfort and handling. Based on this, compared with the 2020 VV7 that achieves more luxurious and comfortable driving, the VV7 GT has been carefully adjusted to maximize the sporty genes and stimulate the vitality and passion of the elites of the era.
The 2020 VV6 leapfrogs to fully demonstrate WEY’s powerful intelligence and security capabilities
The 2020 VV6 deduces “leapfrog leading intelligent safety”
The 2020 VV6, the “leapfrog leading intelligent and safe SUV”, landed at the Chengdu Auto Show simultaneously, and has also attracted attention due to its powerful product charm. As the first model fully empowered by the Collie technology brand, the 2020 VV6 is built for “family-oriented and enterprising people who pursue quality life”. , taking “smart security” to a whole new level. Among them, the industry-leading millimeter-wave radar, front-view camera, ADAS map, driver monitoring and other cutting-edge technologies are closely coordinated to realize L2+ level intelligent driving in a single lane, and the performance is comparable to that of Cadillac Super Cruise super intelligent driving system With Tesla’s Auto Pilot technology, it is at the forefront of the field of intelligent driving.
VV6 Zhixiang Music Edition Brings 3D Immersive Music Experience
In addition, the VV6 Zhixiang music version was also unveiled, providing visitors with a unique 3D immersive music experience through the 24-speaker Infinity professional audio.
Explore the mobile era to realize smart travel and a better life
WEY brand “smart home” fully demonstrates the charm of intelligent interconnection technology
The creative WEY brand “smart home” exhibition area has become another highlight of this year’s Chengdu International Auto Show. Through the intelligent ecological community woven by the WEY brand, visitors can experience the intelligence and convenience of “car control home” and “home control car” through the two-way binding of vehicles and homes. For example, in the hot summer, before the car owner enters the house, he can turn on the air conditioner in the car to enjoy the coolness and comfort at all times, showing the charm of smart interconnection technology.
Going beyond WEY to lead the new journey of China’s luxury SUV
Going forward with wisdom and taking on the role of WEY, the WEY brand will lead the creation of high-quality products and provide pleasant experience, bringing “Chinese contemporary luxury” to the world. In 2019, the third year of brand development, WEY has firmly occupied the number one Chinese brand with the trust of more than 280,000 users, becoming the Chinese luxury brand with the highest cumulative sales.
WEY brand adheres to the vision of “going up, going out”, and constantly improves its hard and soft power. This year, the models under the WEY brand gradually ushered in a new era, and on the basis of leading technology, the Collie Collie full-dimensional intelligent security system was released to create a technological brand integrating cutting-edge intelligent security technologies and further consolidate the brand’s leading position in the industry . The WEY brand also pays attention to establishing an emotional bond with users, creating a window to enhance brand awareness and reputation. Whether it is the brand spirit of “Going forward, not stopping”, or the exclusive service based on honest management, loyal and mutual trust partners, or the transmission of brand value propositions and the construction of brand culture, all of them have become the WEY brand and the new generation of consumers. The cornerstone of emotional resonance helps the WEY brand consolidate its image as a leading Chinese auto brand.
At this year’s Chengdu Auto Show, WEY brand’s new VV7 family, 2020 VV6 and leading intelligent technologies gathered together, bringing Chinese consumers a gluttonous feast that fully showcases the charm of Chinese luxury SUVs. Adhering to the brand proposition of “Intelligence is moving forward”, the WEY brand will take the responsibility of “Chinese luxury SUV”, continue to bring luxury within reach to Chinese consumers, and continue to lead the upward path of Chinese auto brands.