Some readers asked today, which RV brand is better? Just a simple reply for reference.
The best answer to this question is, you go to the RV show and see who is standing at the door…
Generally, the positions at the entrance are reserved for these large manufacturers.
Today’s RV manufacturers, the marketing department may all come from training stalls, and they like to pick up good places.
Perhaps in an immature market, this simple and rude way of establishing a brand image is the most effective.
A car show is held like a martial arts conference! Colorful flags were fluttering at the exhibition, but it is a pity that it is not Shaolin, Wudang, Beggars, Hengshan… but many RV brands that you know or don’t know, with or without strength, with products or without products!
What is the brand? Advertisements made with money, let users know, let users look familiar…
Some new force manufacturers have a relatively high exposure rate at the exhibition, but it does not mean that they have “brand” value. In the RV market, only those who can continue to produce products for two or three years, and each product is a hit, are eligible to talk about “brands.”
I personally think that Lanzhong, Yutong, Yate, Jinghang, Torest, Longcui, etc. are not bad. They are all first-line manufacturers with standardized production, and their products are relatively regular. (Don’t blame anyone who is missing, who told you not to find me)
But it’s just the recent senses, not in the martial arts rankings, and I’m not a hundred-year-old.
You can take a look at other River, Golden Crown, Brilliance, Langchen, etc. Some products are good, but some models are priced too high. But manufacturers who can make high-end products are not unable to make things at civilian prices, it’s just that no one asks…
But I don’t know what the reader asked about the meaning of the brand? For peace of mind? Or to buy good things? Big brands do not mean high configuration, on the contrary, because many big brands want to maintain dealer profits, the configuration of cars is generally inferior to that of second-tier manufacturers.
Big brands…or mature manufacturers! Their advantage is that their products are stable, they will not be particularly brilliant but they will not have too many shortcomings.
In the current RV market, there is really no one that is much better than anyone else. When looking at a RV, it depends on the product. The product quality is good, and it may be able to settle in the first-tier manufacturers within a year or two.
Let’s talk about brand establishment. Brand marketing requires expenses. If all RV manufacturers’ marketing budgets are added up for a year, there may not be a liquor brand that has a large budget in a day on CCTV. In an unprofitable market, where will the money be spent on the brand? The brand is just looking familiar. There are many so-called big factories that have had the same glory for a while, and they are not profitable. If they insist on it for a year or so, they will disappear… In this market, “brand” is of little significance at this stage.
For riders, don’t blindly follow the so-called “brand”. Riders should clearly realize that the so-called “brand” of RVs is nothing more than participating in several exhibitions and sending a few reports from various self-media. It can only be used as a reference for a manufacturer to “live” in this industry, and has nothing to do with the quality of the product.
If the product is not good, it is useless to rely on age and exposure alone. People tell people to keep silent, and goods make people nod their heads! In this market, it is not yet time to spend money on advertisements to build a brand. Without good products, it is useless to say anything! When looking at a RV, you still have to look at the product. Reasonable products can speak for themselves. A good product depends on whether the details of the product can withstand scrutiny and whether the configuration layout is reasonable! A good product is the best live advertisement for a RV company!