Recently, new SUV models of multiple brands have been launched one after another, among which there are many models that focus on youth, sports, and smart labels. No, another new face has come.
On June 22, the new SUV Kaiyixuanjie was launched in Chengdu, with a price range of 53,900 yuan to 79,900 yuan after discounts. The new car provides 1.5L DVVT-MT, 1.5L DVVT-CVT two power combinations (85kW, 143N.m ), a total of 7 models, and provides cloud white, proud red, slash gray, willful blue, Fengqing blue 5 There are 4 kinds of trendy car colors and 4 sports two-color body styles: hardcore black + floating cloud white, hardcore black + tsundere red, hardcore black + wayward blue, and hardcore black + Fengqing blue.
As one of Cowin’s shareholders, Chery Automobile, which has more than 20 years of experience and technology in car manufacturing, has laid a solid foundation for Cowin’s great development and provided a high-starting development platform. Yin Tongyue, Secretary of the Party Committee and Chairman of Chery Holding Group, said in his speech: From the completion and production of the Yibin Smart Factory at the end of 2019 to the official listing of Cowing Xuanjie, every step of development of Cowing has been steady and steady, whether it is the creation of a new team or new products. The research and development of the company is still the shaping of a new image. It is positioned at the young Cowin brand. With its own advantages, it will bring new vitality to the auto market and contribute its own strength to Chinese auto brands! Chery Group will fully support Cowin and input more resources for the development of Cowin. In the future, new energy and hybrid models will be added to make Cowin an important industry of Chery Group.
The body size of Kaiyi Xuanjie is 4400x1831x1653 mm in length, width and height, the wheelbase is 2632 mm, and the minimum ground clearance is 158 mm.
As a brand-new model of Cowing, Cowing Xuanjie incorporates the language of youth and is carefully crafted by the world’s top designers. Whether it is the front face design of the “Triumph Wings”, or the suspended roof and the fluid sculptural body, they all give Xuanjie a dynamic and cool fashion atmosphere. The trendy and dynamic exterior design of Cowing, the wing-span and star-filled front grille designs, and up to 9 different personalized color schemes provide more choices for the younger generation of consumers.
In terms of interior and intelligence, the same-level dual 10.25-inch instrument screen and central control screen can experience the fun of human-computer interaction anytime and anywhere; hardware such as 360° panoramic image, full-time mobile phone housekeeper, mobile phone wireless charging, keyless entry and one-button start, etc. Nuclear technology is more suitable for the tastes of young people.
written in the back
For young people who are willing to accept new things and pursue the quality of life, the trendy appearance, the dazzling world blessed by a number of hard-core technologies, the preferential price starting from 53,900 and preferential policies for car purchases can be described as full of sincerity. Xuanjie will not only enrich and expand the layout of Cowin in the compact SUV market, but also inject new vitality into the mainstream SUV market.
As a newcomer to SUV, whether it is in terms of brand recognition or product quality, it needs a process of market acceptance and digestion. Cowing Xuanjie still has a long way to go. As for the prospects, it will take time to test.
